Within the field of SEO, there are so many different techniques and tactics that can be used, trying to list them all would be nigh on impossible. Just as we got to what we thought was the last tactic, Google would inevitably make a change to their algorithm, and we would need to find another one.
That is why when we discuss SEO with clients or those who want to learn more, we try and keep it as simple as possible. This is not to insult their intelligence, but merely because some of the most straightforward and basic techniques, are the ones that bring the best results.
Take these 3 for example…
Research Your Market and Audience
In just about every field you can think of, those who do the most research are the ones who invariably get the best outcomes. The reason is they do not waste time on tactics that will not work, but instead focus on those which will.
By researching your audience, you can adapt your SEO in terms of keywords, content creation, what images or videos to create, what other websites you want a presence on, and even which products to produce.